Considering a Local SEO Audit? Do These 6 Things First
By a “local SEO audit” I mean a list of suggestions that tell you (a) what’s wrong with your visibility in local search and (b) exactly what needs to be fixed. It’s like getting a physical for your...
View ArticleMilestones in a Google Places Campaign That’s Working
Progress in Google Places rankings is non-linear. If you’re #6 for a given search term, the next ranking you achieve might be #2 or #19, but it probably won’t be #5 and then #4. Your business is...
View ArticleThe Face of Google Places
Google Places isn’t a person. Why would it have a “face”? First of all, who’s in the picture? It’s not a yearbook photo of any of the moderators at the Google Places Help Forum. It’s not a goofy...
View ArticleBest Local Search Tools – 2012
It’s possible to get a business visible in Google Places and other local search engines without using any tools…but why would you want to? Sure, you can drive a nail with a brick (or that poundcake...
View ArticleHow to Squeeze Maximum Google Places Love from GetListed.org Scans
If you’ve ever tried to get a business more visible to local customers in Google Places, you’ve probably used or at least stumbled across GetListed.org—David Mihm’s ridiculously awesome free tool for...
View ArticleConsidering a Local SEO Audit? Do These 6 Things First
By a “local SEO audit” I mean a list of suggestions that tell you (a) what’s wrong with your visibility in local search and (b) exactly what needs to be fixed. It’s like getting a physical for your...
View ArticleMilestones in a Google Places Campaign That’s Working
Progress in Google Places rankings is non-linear. If you’re #6 for a given search term, the next ranking you achieve might be #2 or #19, but it probably won’t be #5 and then #4. Your business is...
View ArticleThe Face of Google Places
Google Places isn’t a person. Why would it have a “face”? First of all, who’s in the picture? It’s not a yearbook photo of any of the moderators at the Google Places Help Forum. It’s not a goofy...
View ArticleBest Local Search Tools – 2012
It’s possible to get a business visible in Google Places and other local search engines without using any tools…but why would you want to? Sure, you can drive a nail with a brick (or that poundcake...
View ArticleHow to Squeeze Maximum Google Places Love from GetListed.org Scans
If you’ve ever tried to get a business more visible to local customers in Google Places, you’ve probably used or at least stumbled across GetListed.org—David Mihm’s ridiculously awesome free tool for...
View Article10 Ways Local SEOs Can Start Helping Their Clients Get Reviews
Most local SEOs don’t help clients on reviews, much or at all. They can’t outsource it, it doesn’t look like a lot of billable hours on paper, it takes tough love, and they’re not even sure what...
View ArticleGoogle Makes Local Knowledge Graph King – for a Day?
When you search for a specific local business, you may no longer see the knowledge graph appear in the right-hand sidebar. Google appears to be testing its position on the SERPs. The knowledge panel...
View ArticleReview-Site Sitelinks Just Got More Local?
You might be doing well on reviews, but can you see your business when you search for the review site? More so than I’ve ever seen before, Google’s showing specific local businesses in the sitelinks...
View Article5 Years of Local Search Blogging
My first blog post was 5 years ago today. 276 posts ago. Time sure flies. I’d already been in “local” for a couple years by that point. But my posts are the heart and lungs of this thing, so I...
View ArticleYelp Shows Phone Numbers in Local Search Results
Either Yelp or Google – or some combination thereof – has decided your phone number should show up in the search results, rather than just on your Yelp listing. Here’s how a typical listing might have...
View ArticleDummy Links: Part of a Smart Local SEO Strategy
What I like to call “dummy links” are links that you can get with a little commitment of resources, but without having to think too hard. You’ll need to earn some good links (from other, relevant...
View ArticleWhy Send Good Customers to Crappy Review Sites?
Isn’t that a huge waste? Think of how hard you worked to learn your craft, start your business, stay in business, get customers, and do a great job for them and earn those positive reviews. That’s why...
View ArticleOnline Scheduling: on the Rise in Google and a Local Search Ranking Factor?
I want to emphasize that I have not tested this – even to the extent you can “test” anything in local search. Rather, I’ve just observed a couple things: 1. Google seems to integrate online “Make an...
View ArticleThe Most Obscure “Rule” in Google My Business – a Nasty Surprise
A few days ago I wrote about a tricky issue I seem to have figured out based on a hunch: that having two or more Google My Business pages in the “same service” area can cause problems if you need to...
View ArticleUnverified Google My Business Pages Now Showing in SERPs
Update 4/2/16: This appears to have been a result of a now-resolved bug. Thanks to Priya Chandra for letting me know. How can you tell whether a Google My Business page is unverified? Now Google will...
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